
Department of Media Communications and Public Relations was opened by the decision of the University Academic Council in 2009 in response to the current demands of the Kazakhstan media market. Based on our curriculum, the department focuses on developing professional expertise in television and radio broadcasting, mastering media language and style, and scriptwriting. We emphasize practical skills in organizing online journalism and news services, designing strategic PR projects, systematizing media operations, and corporate image building. The department trains in the following specialties:
Bachelor’s Degree Programs:
6B03205 – Digital Media Management
6В03214 – Public Relations
6В03206 – Sports Journalism
Master’s Degree Program:
7М03214 – Public Relations
7M03212 – Digital Media Communication
PhD / Doctoral Program:
8D03214 – Public Relations
The academic staff consists of 20 units (20 full-time members, 6 internal and 5 external part-time employees). The team includes 1 Academician of the NAS RK, 1 Professor (HAC), 3 Associate Professors (HAC), 2 Doctors of Science, 5 Candidates of Science, 4 PhD holders, and 15 Masters.
The department's legacy has been shaped by renowned scholars such as Academician G.M. Shalakmetov, Professors O.I. Turzhan, A.A. Beisenkulov, I.S. Rystina, and Associate Professors S.M. Duisengazy and D.O. Baigozhina. Since September 2024, the department has been successfully led by Candidate of Philological Sciences, Professor Gulmira Shaitmaganbetovna Ashirbekova.
To ensure global education standards, we collaborate with distinguished guest professors from Turkey (Mimar Sinan, Istanbul University), South Korea (University of Russian Studies), France (IEERP, Paris), Russia, and Kyrgyzstan.

